Last Updated: 27/02/2026
This Privacy Policy explains how R U B Enterprises LTD, trading as R U B Exchange (“we”, “us”, “our”), collects, uses, stores, and protects your personal data when you use our services.
We are committed to protecting your privacy and handling your personal data transparently and securely in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Legal Name: R U B Enterprises LTD
Trading Name: R U B Exchange
Company Registration Number: 06499465
Registered Address:
174 Cricklewood Broadway
Cricklewood, London
NW2 3EB
United Kingdom
R U B Enterprises LTD is the data controller for the purposes of UK data protection law.
Regulatory Status:
- Registered with the Financial Conduct Authority as a Small Payment Institution (FRN: 510125)
- Supervised by HM Revenue & Customs (Reg No: XSML00000122087) under the Money Laundering Regulations 2017
- Registered with the Information Commissioner's Office (Reg Ref: Z1819979)
We do not provide services to individuals under the age of 18 and do not knowingly process children’s data
2. Personal Data We Collect
We may collect and process the following types of personal data:
2.1 Identity Information
- Full name
- Date of birth
- Nationality
- Government-issued identification (passport, driving licence, ID card)
2.2 Contact Information
- Residential address
- Email address
- Telephone number
2.3 Transaction Information
- Sender and recipient details
- Transfer amount and currency
- Transaction history
- Payment and payout details
2.4 Compliance Information
- Source of funds
- Purpose of transaction
- Sanctions screening results
- Politically Exposed Person (PEP) checks
- AML / CTF verification records
2.5 Criminal Offence Data
To comply with anti-money laundering and counter-terrorist financing obligations, we may process information relating to criminal convictions, alleged offences, sanctions listings, and suspicious activity indicators.
Such data is processed strictly in accordance with Article 10 UK GDPR and Schedule 1 of the Data Protection Act 2018 for the purpose of preventing financial crime.
If you fail to provide information required by law or contract (for example identification documents), we may be unable to provide our services.
3. How We Collect Your Data
We collect personal data when you:
- Use our money transfer services
- Visit our premises or website
- Provide identification documents
- Communicate with us by phone, email, or in person
- Are named as a sender or recipient in a transaction
4. Legal Basis for Processing
We process your personal data under the following lawful bases:
- Performance of a contract – to provide money transfer services
- Legal obligation – to comply with HMRC MLR 2017, AML, CTF, sanctions, and regulatory requirements
- Legitimate interests – fraud prevention, service improvement, and risk management
- Consent – where required (e.g., marketing communications)
5. How We Use Your Data
We use your personal data to:
- Process and complete money transfers
- Verify your identity and comply with AML regulations
- Prevent fraud, money laundering, and terrorist financing
- Communicate with you regarding transactions and services
- Meet legal and regulatory obligations
- Handle complaints and disputes
- Improve our services and internal processes
We may refuse, delay, block or report transactions where required by law or where financial crime risk is identified.
6. Sharing Your Data
We may share your personal data with:
- Regulatory authorities (e.g. HMRC, law enforcement agencies)
- Banks and payment institutions
- Cash payout agents and correspondent partners
- Sanctions screening and compliance service providers
- Professional advisers (lawyers, auditors, compliance consultants)
We do not sell your personal data to third parties.
7. International Data Transfers
Your personal data may be transferred outside the UK where necessary to complete international money transfers.
Where data is transferred internationally, we ensure appropriate safeguards are in place, including:
- UK adequacy regulations
- The UK International Data Transfer Agreement (IDTA)
- The UK Addendum to Standard Contractual Clauses
- Equivalent legally recognised safeguards
8. Data Retention
We retain personal data only for as long as necessary to fulfil our legal and business obligations.
In accordance with the Money Laundering Regulations 2017, we retain customer due diligence and transaction records for at least five (5) years after the end of the business relationship or completion of the transaction.
Where required by the FCA or HMRC, certain records may be retained for longer than five years if necessary for ongoing investigations, regulatory obligations, or legal proceedings.
9. Your Data Protection Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request erasure of data (where legally permitted)
- Request restriction of processing
- Object to processing based on legitimate interests
- Request data portability
- Withdraw consent (where applicable)
To exercise your rights, please contact us using the details below.
You also have the right to lodge a complaint with the Information Commissioner’s Office if you believe your data protection rights have been infringed.
10. Data Security
We implement appropriate technical and organisational measures to protect your personal data against:
- Unauthorised access
- Loss or destruction
- Alteration or disclosure
Access to personal data is restricted to authorised personnel only.
11. Cookies (Website Use)
We do not use marketing or analytics cookies
12. Complaints Procedure
We are committed to providing a high standard of service. If you are dissatisfied with our Services, you have the right to make a complaint.
How to Make a Complaint
You may submit your complaint using any of the following methods:
Email: complaints@rubexchange.co.uk
Phone: 020 8452 9189
Post: 174 Cricklewood Broadway, Cricklewood, London NW2 3EB
We follow the FCA’s Dispute Resolution (DISP) rules.
We will:
- Acknowledge your complaint within 2 business days.
- Provide a final response within 15 business days
- In exceptional cases, respond within 35 business days as permitted under the Payment Services Regulations
If you are not satisfied with our final response, you may refer your complaint to the Financial Ombudsman Service within six months of receiving our final response.
This complaints process does not affect your statutory rights.
Financial Ombudsman Service
Exchange Tower
London E14 9SR
Website: www.financial-ombudsman.org.uk
Phone: 0800 023 4567
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if your complaint relates to data protection matters.
ICO Website: https://ico.org.uk
Phone: 0303 123 1113
13. Changes to This Policy
Any changes will be published on our website or made available at our premises. Continued use of our services constitutes acceptance of the updated policy.
14. Contact Us
If you have questions about this Privacy Policy or how your data is handled, please contact:
R U B Exchange
(R U B Enterprises LTD)
174 Cricklewood Broadway
London NW2 3EB
United Kingdom
Email: info@rubexchange.co.uk
Phone: 020 8452 9189